What Personal Information We Collect and Retention Period

At GLORIAH, we collect personal data when you provide it to us directly and through your use of our website, www.hellogloriah.com.

This information may include:

• Information you provide when using our website, such as your name, email address, contact details, gender (where provided), product reviews, and any information added to your account profile.

• Transaction and billing information when you make a purchase, such as payment details and delivery address. Payment details are processed securely by our payment providers and are not stored directly by GLORIAH.

• Records of interactions with us, including customer service enquiries, social media interactions, or communications with our team.

• Information submitted when entering competitions, giveaways, or surveys.

• Customer reviews and feedback, which may be used on our website, marketing materials, or social media channels where appropriate. We will always ask permission for any private feedback via email is provided if of a personal nature.

• Information collected automatically using cookies and similar technologies, such as pages visited, email interactions (opens or clicks), and browsing behaviour.

• Device and technical information, including IP address, browser type, device type, operating system, and referral URLs.

• Location data, where you provide consent through your device or browser.

We aim to keep your information accurate and up to date and will not retain personal data for longer than necessary.

Certain information must be retained to comply with legal obligations, such as tax, financial, and audit requirements.

Unless a longer retention period is required by law, we will generally retain personal data for up to six years. After this period, data may be anonymised and retained for analytical or reference purposes.

How We Use Your Personal Information

We treat all personal information confidentially and process it in accordance with applicable data protection laws, including:

• UK General Data Protection Regulation (UK GDPR)

• Data Protection Act 2018

• Privacy and Electronic Communications Regulations (PECR)

By using our website you:

• Consent to the processing of your data as outlined in this policy.

• Confirm that any data you provide is accurate.

• Authorise GLORIAH to transmit relevant information to trusted third parties where necessary to process transactions or verify payments.

Your personal data may be used for the following purposes:

• To process and fulfil your orders, including delivery and order confirmations.

• To manage and maintain your online account.

• To respond to customer service enquiries, feedback, or complaints.

• To publish or feature product reviews and customer feedback, where permission has been provided or the review has been submitted publicly.

• To personalise your experience on our website, including showing relevant content based on browsing activity or purchase history.

• To improve and maintain our website, services, and product offerings.

• For market research and product development, including requesting feedback on our products or services.

• To send marketing communications, promotional offers, newsletters, and targeted advertising where we have your consent or are legally permitted to do so.

• For security purposes, including fraud prevention and protection of our business and customers.

• To comply with legal and regulatory obligations.

Who We Share Personal Data With

We may share personal data with trusted third parties in the following circumstances:

• With service providers and suppliers that support our business operations, including payment processors, fulfilment partners, delivery providers, marketing platforms, and analytics services.

• With professional advisors, including legal, financial, and regulatory consultants.

• With fraud prevention and detection providers.

• With law enforcement or regulatory authorities where required by law or in response to lawful requests.

• In the event of a sale, acquisition, or transfer of business assets, customer data may be shared with the prospective buyer, provided appropriate safeguards are in place.

• Where you have explicitly consented to such sharing or where it is otherwise legally permitted.

We ensure that any third parties we work with process your data securely and in accordance with applicable data protection laws.

How You Can Change Your Contact Preferences

We may contact you regarding your orders, customer support requests, or service updates.

We may also send marketing communications, but only where you have consented or where we are permitted to do so under applicable regulations.

If you wish to stop receiving marketing communications, you can:

• Click the unsubscribe link in any marketing email

• Contact us directly at hello@hellogloriah.com

Please note that even if you opt out of marketing communications, we may still send transactional messages, such as:

• Order confirmations

• Shipping updates

• Subscription updates

• Requests for product reviews

These communications are necessary for the services you have requested.

We will always respect your communication preferences.

Cookies

Our Cookie Policy

When you visit www.hellogloriah.com or interact with our communications, certain information may be collected automatically using cookies and similar tracking technologies.

Cookies help us:

• Improve website functionality

• Analyse traffic and user behaviour

• Personalise content and advertising

• Remember preferences such as shopping cart items

A cookie is a small text file stored on your device that allows a website to recognise your browser or remember certain settings.

The information collected automatically may include:

• URLs referring visitors to our website

• Search terms used to reach our site

• Email engagement metrics such as opens and clicks

• Device details such as IP address, browser type, operating system, and device information

• Pages visited and interactions with our website

Some cookies are strictly necessary for the functioning of the website, while others are optional and can be controlled through your browser settings.

You can manage or restrict cookies through your browser settings. Information on how to do this can be found on the Information Commissioner’s Office website:

https://ico.org.uk/your-data-matters/online/cookies/

You may also install browser add-ons to opt out of tools such as Google Analytics:

https://tools.google.com/dlpage/gaoptout

Please note that cookie preferences apply to the specific browser and device used. If you use multiple devices or browsers, you will need to update settings on each.