GLORIAH is built on the bold, rebellious spirit of the 70s—an era of second-wave feminism, gender liberation, and cultural change. Inspired by icons like Gloria Steinem and Gloria Gaynor, we added the ‘H’ to symbolise pleasure and relief we aim to bring to your life.

Our terracotta tubes nod to the decade’s earthy, statement-making aesthetic, while our product names honor its movements—Liberation Oil for the Women’s Liberation Movement, Soul Gel for the funk and soul soundtracking Black Women’s Liberation, and Slow Jam, for music often associated with themes of love, intimacy and emotional depth.

 
Every detail is intentional—because female health deserves to be seen, heard, and celebrated.

GLORIAH was born from a close friend’s experience with surgical menopause at 25. It opened our eyes to how menopause—and female health—is misrepresented, misunderstood, and ignored, especially for those under 50 and within marginalised communities. We knew there had to be a better, more inclusive way.

 
As we grew, we saw so many of you connect with our ethos but feel like our products weren’t for you. You weren’t menopausal, but you knew what it felt like to be overlooked—living with POI, PMDD, PCOS, or Endometriosis. The ignored voices of female health. You told us how isolating it felt to search for products that didn’t align with you—outdated, clinical, and making you feel like an illness rather than a person.

 
So, we pivoted. GLORIAH is now a femtech personal care brand amplifying ignored voices—because you deserve products that feel as bold and empowered as you are. 
Whatever we mean to you, we are your community, your support, and your space.